About

Adri Morris

Hi, I'm Adri.

With over 20 years of experience in accounting and bookkeeping — and as a business owner myself — I understand how powerful it is to be able to hand off your financial to-dos to someone you trust. Someone who gets the details right, every time, and sees the big picture too.

But here's the thing: even with all my experience helping hundreds of clients, I used to feel anxious about my own finances. My go-to strategy? Avoidance. (Spoiler: it doesn't work.)

Everything started to change when I found the Profit First system. It gave me structure — but it wasn't until I discovered Profit For Keeps® that things really clicked. It helped me not just get clear on my numbers, but connect them to the life I actually wanted to live.

That transformation is what fuels my work today. I'm here to help business owners build sustainable, profitable businesses — and more importantly, lives that feel aligned, empowered, and free.

My Philosophy

I believe in a holistic approach to personal and professional development that honors your unique journey while providing practical tools for growth.

Authenticity

I create a safe space for you to explore your authentic self and build from there.

Balance

Success isn't sustainable without balance. With the Profit for Keeps® system, we will look at both your business and personal finances to create your ideal lifestyle.

Continuous Growth

Development is a journey, not a destination. I provide tools and support for ongoing evolution, both personal and professional.

Ready to Work Together?

Let's connect and discuss how I can help you achieve your personal and professional goals.